The Reports tab in MediaManager contains reports about the performance of your Granicus content. Data for these reports is gathered by leveraging Google Analytics' data systems and capturing all of the relevant viewership activity. Google provides sampled data for your reports, since the activity across Granicus sites produces large datasets. This means that when we retrieve the information from Google, they use only a subset of the available viewership data to provide directionally accurate information. We have built our systems to minimize the effect this has on any one client, but customers may still see some data variability. We are working with Google to lessen the impact of this data sampling—or get rid of it altogether.
The table below gives a brief explanation of each report:
Section
Description
The Overview displays a summary in graphical format of how your Granicus content is doing over the selected time period. The numbers in this section measure the key metrics for all of your public-facing pages, including live and archived media streams as well as your MediaManager site. This section also includes a graph of the total number of times all of your Granicus content has been viewed on a given day. For more details, see Viewing Key Metrics for all your Public-Facing Pages.
The What Media Your Citizens Are Viewing section displays the Media table, which is a list of all the unique events, archives, and encoders viewed during the selected date range. The view count in this table is the total of all of the individual pages (URLs) found in the Pages table for the event, archive, or encoder.
This section also displays a static pie chart of total media stream views. It is divided by external views, which is the number of views from users outside your government network, and internal views, which is the number of views from users inside your government network. For more details, see Viewing and Filtering the Media Your Citizens are Using.
The What Pages Your Citizens Are Visiting section displays the Pages table, which provides data on all types of public-facing pages across the system—not just media streams. The reports system tracks page views, or how many times a unique web address (URL) has been viewed. The Pages table shows this raw data; it's a listing of the unique URLs viewed during the selected date range. For more details, see Filtering Data by Page Category or Title.
The Where Your Citizens Are Coming From section displays the sources chart and table, which enables you to see where your traffic is coming from. The data covers public-facing pages and internal pages. How visitors get to your page is known as a “source.” For example, users might click a link in an email or on another website, or they may type the link directly into the browser. For more details, see Viewing Where Traffic is Coming From.
The Where Your Citizens Live section displays aggregate data about where your visitors are located. You can look up specific cities in the table or sort the table to see your top locations. This data covers all public-facing pages and internal pages. For more details, see Viewing Where Your Citizens Live.
